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Thread: Supercar drivers social media "brand" and profile value.

  1. #1
    Miami Sprint. 4Vman's Avatar
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    Supercar drivers social media "brand" and profile value.

    So i thought for an experiment i'd see how the top 8 drivers ranked for social media presence and "brand" equity.

    I added the number of followers together for Facebook, Instagram and Twitter.

    Here's the results in order of total followers by 1000.:

    1) Craig Lowndes 460k
    2) Shane VG 273K
    3) Scott McLaughlin 226K
    4) Mark Winterbottom 216K
    5) Jamie Whincup 186K
    6) Chaz Mostert 150K
    7) Fabian Couthard 142K
    8) David Reynolds 110K

    It will be interesting to see how these numbers change as drivers retire or move around.
    My Falcon family heritage: XY V8 Falcon 500, XYGT, XBGT, XC 351 GS, XD 4.1 Spack, EF wagon, AU Wagon, AU2 Wagon, AU2 XR8, BA XR8, BF XR8, FG XR6, Lucky last: Sprint 8. Oh wait, AU3 XLS Marlin Ute!

  2. #2
    Senior Member Futura's Avatar
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    Really surprised to see Fabian having more followers than Reynolds

  3. #3
    Miami Sprint. 4Vman's Avatar
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    Quote Originally Posted by Futura View Post
    Really surprised to see Fabian having more followers than Reynolds
    Reynolds has pissed people off.

    Jamie, Chaz and Fab all in roughly the same space.

    SVG a surprise, obviously liked more than we'd think.
    My Falcon family heritage: XY V8 Falcon 500, XYGT, XBGT, XC 351 GS, XD 4.1 Spack, EF wagon, AU Wagon, AU2 Wagon, AU2 XR8, BA XR8, BF XR8, FG XR6, Lucky last: Sprint 8. Oh wait, AU3 XLS Marlin Ute!

  4. #4
    Enjoying FOA's Final Masterpiece Perko's Avatar
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    SVG is loved by the Holden bogans. They love anything wrapped in T8. You can't help lack of taste and brain cells.
    Ford Heritage : KF Laser, XF Ute, XH Tradesman Ute, EL Futura, AU2 Ute, XD Ute, XH XR6 Ute, BA XR8 Ute, SX Territory, BF XR8 Sedan, EB2 S XR6, EB1 S XR8, WQ Fiesta, FGX XR8, PX2 Ranger

  5. #5
    Aussie Fords FTe217's Avatar
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    Take FC away from DJRTP and he'll be wayway down the pecking order when the time comes.

    DR pissed off people long ago just re pussy wagon, yes simpletons don't forget but he's also a shy guy so not surprising his figures.
    Whats surprising is Chaz's to me being down, he should be above lack of personality JW and Frosty is above him purely on the base's being in the game longer and Champ/Bathurst win but Chaz having gained a 1000 win and with all the SCA marketing etcetc his social media should be right up there to me.
    He should be behind SMac.
    YNWA ! off to CL 2018.
    Sydney is Sky Blue HAL Premiers/Champions 2017 - the Double.

  6. #6
    Miami Sprint. 4Vman's Avatar
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    Lowndes nominated for Sporting personality of the year:

    https://www.supercars.com/news/champ...3dsxB066z_BA8Y
    My Falcon family heritage: XY V8 Falcon 500, XYGT, XBGT, XC 351 GS, XD 4.1 Spack, EF wagon, AU Wagon, AU2 Wagon, AU2 XR8, BA XR8, BF XR8, FG XR6, Lucky last: Sprint 8. Oh wait, AU3 XLS Marlin Ute!

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