Ford sells 27,000 RHD Mustangs in first 12 months.

[jpd80]

I saw this on an autonews.com report (requires subscription)


Mustang conquers the world
A globetrotting hit, from Europe to Mideast to Australia
September 5, 2016 @ 12:01 am
Nick Bunkley Link to report.....

Customers in England and Australia face backlogs of at least six months for a new Ford Mustang. In Germany, the Mustang has attracted more retail buyers this year than the home-country favorites Audi TT and Porsche 911.

And in the U.S., the Mustang is not just beating, but downright pummeling, the redesigned Chevrolet Camaro en route to a second consecutive title as the nation's top-selling sports car.

Ford Motor Co.'s 2014 overhaul of the Mustang, which included opening sales in 81 more countries to turn it into a global halo for the automaker, is paying off. Demand has been especially heavy for the first-ever right-hand-drive Mustang, which went on sale late last year in 25 markets where the car had been virtually off-limits previously.

Ford said it has sold about 27,000 right-hand- drive Mustangs since production started a year ago.

"We are always trying to eke out one more right-hand-drive unit if we can."
Carl Widmann
Ford Mustang chief engineer

"Mustang has been a huge success for us," Colin Massey, general sales manager at Jennings Ford Middlesbrough in northeastern England, said in an email. "We are still seeing a steady demand for the Mustang and are currently averaging between three and four orders per week."

Ford has a backlog of seven months for the Mustang with a four-cylinder EcoBoost engine and nine months for the V-8 version, Massey said. The wait has been up to 10 months in Australia, where the Mustang is now Ford's second-biggest seller, behind the Ranger pickup.

"We are always trying to eke out one more right-hand-drive unit if we can," said Carl Widmann, the Mustang's chief engineer. "We've exceeded expectations overall. We're getting happy customers across a lot of different regions."

Ford has sold more than 20,000 Mustangs in Europe, including about 4,400 in the United Kingdom and nearly 6,000 in Germany, since shipments there began nearly a year ago. Ford said it's the most popular car in the U.K. that's rated at more than 250 hp. The Mustang is the top-selling sports car this year in Saudi Arabia, the United Arab Emirates and South Africa as well, Ford said.